Mr Singh's Bangras are Indian-style flavoured sausages. The challenge was to create a brand identity that would convey the authentic Indian ingredients while standing out from all the other gourmet sausages on the market. The Partners developed the product as the brand - each sausage has a henna pattern specific to its flavour, using a food-grade stamp and natural, edible ink. A logotype, visual identity and website were then created from this. The creative team included creative partner Greg Quinton, creative director Nick Eagleton, designers Miranda Bolter and Paul Currah, project manager Donna Hemley, food photographer Ben Monk and food stylist Sarah Stott.